Why Webinars Are One of The Most Effective Tools for Making Money Online

Webinars are one of the most popular ways to market within the guru community, and with good reason; they work. Webinars are fast becoming a major part of product launches and marketing in general. Many marketers are reporting that webinars have some of the highest conversion rates of anything they do. So what makes webinars so effective and how can you use them to inject huge growth into your business?

The first aspect of webinars that make them so incredibly effective is the very nature of the format. Webinars use multi formats of engagement, including auditory, visual and kinesthetic (by allowing participants to ask questions and get responses real time) that all contribute to one of the highest levels of engagement by attendees. This 'immersive' format keeps people engaged and gives marketers a chance to convey their unique value proposition in detail, allowing them to make an air tight case as to why their product or service is of high value and worth of consideration by their prospects.

Another thing that makes webinars a 'must' for your marketing efforts is that marketers can carefully craft a storyline and 'flow' to their presentations that naturally lead attendees to a buying decision. By starting out with valuable information and content, asking permission to show their products and spurring people to action, the marketer has an elevated level of control of the presentation and thus, the prospects' very thought process about the product and whether or not they should consider purchasing from product or service.

More specifically, webinars offer an opportunity for detailed testing of when exactly a prospect best responds to a sales message. By segmenting your list, and trying out a lot of different timing on their specific call to action, marketers can very easily land on a perfect sales message by experimenting with a ton of variables, including how much free content to delivery, what features and benefits of their product to emphasize and what type of call to action best resonates with their audience.

So how can you use webinars to your advantage and to grow your business? First, make sure you prepare a ton of great content to justify your attendees time. Think about a problem that they need solved, or a 'problem' in your niche or marketplace that is a 'hotbutton' issue. Then cover this issue, demonstrate that you have a solution and allow them to see that they can purchase your product to easily solve this problem or get the benefits your product promises. All good webinars uncover a problem, demonstrate a solution and allow the purchase of that solution.

Another really valuable use of webinars is to not just pitch products or services you want your attendees to purchase, but to use high quality, content rich webinars as a list building technique. Approach Joint Venture partners in your niche, and offer to give their audience a high value webinar to help them solve a problem they might be having. This is a win for the Joint Venture partner as they continue to deliver great content to their audience, but you get the benefit of adding a ton of new leads to your email list as you can get the opt-in information for people registering to attend the webinar.

These are just a few aspects of webinars that make them one of the most compelling marketing tools in use right now. There are an infinite number of ways you can continue to test, tweak and promote your webinars that can literally revolutionize your business. There are numerous cases of marketers selling high priced programs or courses and literally pocketing six figure in sales over the course of a one hour webinar.

Choosing the Right JV Brokers for Affiliate Marketing Ventures   Successful Product Launching   

Best Promotional Products - Printed Coffee Mugs, Promotional Jackets and Travel Mugs

Thousands of people travel everyday and hundreds of them prefer walking to work with a cup of coffee in hand. In spite of the fact that coffee has been the best booster, especially when you get up in the morning, people prefer sipping coffee at short intervals, even during work. This is the reason why coffee mugs and travel mugs have gained immense popularity. So why not try something different?

Everyone likes possessing things that personify the very existence of an individual. How about printed coffee mugs? Well, it is proved that promotional travel mugs and printed coffee mugs make excellent gifts to take logos and messages wherever they are carried. They act as portable, walking billboard for your brand. Promotional travel mugs become a unique addition to the list of promotional products as they would always stay in vogue.

The reason promotional travel mugs and printed coffee mugs have gained popularity in the field of advertising is very simple. They offer a wide space for the advertisers to print logos and details. When you advertise on these mugs, make sure you use the space appropriately so that the logo and the message are easily readable. Do not underestimate the power of these walking billboards, because if used properly, they work to their full potential.

One of the best things about travel mugs it's extensive variety. Two of the most popular varieties are stainless steel and plastic. Promotional plastic travel mugs come in different colours and sizes. Because plastic is a material which is durable, the mugs will not suffer from being tossed in the back seat, sitting in a hot car, or being left on the roof while its user drives off.

However, when we talk about promotional stuffs for office, one thing that can't skip our minds is the promotional jackets. Although they are at the higher end of promotional clothing when comparing the cost with other promotional stuffs, they are often necessary and most of the times look great printed or embroidered. Because jackets are usually worn by almost everyone, it can be great using them for promotional campaigns.

Unlike other promotional products, promotional jackets can be used over and over again, thus helping you save costs for the business and assuring that the advertisement will be present for a long period -at least as long as the jacket is in use. And even if the jacket is not used every day, it can still be a nice gift. Some may even end up in some collector's cabinet, along with pens, mugs, towels, and similar other materials used in promotion or given as corporate gifts. Truly, there is no better way to effectively advertise than using promotional materials such as jackets, promotional travel mugs and printed coffee mugs.

Therefore, to fight some of the fiercest competition, companies should consider unique ways to promote their business name, by using printed coffee mugs, promotional travel mugs, promotional jackets, etc. for an effective promotional program.

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Push Button Cash Site Review

Just recently launched on January 25th 2011, Push Button Cash Site is the brainchild of Daniel Young, a very successful internet marketer. It is a piece of automated traffic driving software that is designed for internet marketers in order to drive masses of free organic traffic to their websites.

What it is in fact, is an automated blogging program designed for word press. The cost originally is $47, however after trying to escape from the sales page twice, I saw the offer come down in price to $37 and then eventually to $27. So what's all the hype?

When you click onto the Push Button Cash Site sales page you get the usual amount of sales banter combined with the normal multitude of ClickBank screen shots showing impressive daily sums of money. He also shows you a video whereby he logs into his ClickBank account in real time, which on the face of it seems pretty impressive, whether this is genuine or not I will leave that for you to decide.

For $27 you receive 4 short videos explaining how the program works and you also get a link to download the software. Young says that it takes just 3 minutes to set up and after this, you should be ready to rock and roll. Whether there are any more upsells after this, I'm not sure.

There are several automated traffic driving programs like this on the market and Push Button Cash Site is simply the latest. The reviews for this product have been mixed although the signs are that you do get a lot for your money. It is probably too early to tell as to whether you can make serious amounts of money like it says on the sales page, but always remember to do your due diligence and dig a little deeper before you put any of your money out there.

Choosing the Right JV Brokers for Affiliate Marketing Ventures   Successful Product Launching   

World Prelaunch 2011 MLM - Should You Join?

JR Venture Invest LLC is a private venture capital company that has invested in World Prelaunch 2011. Two other businesses JR Venture has invested in the past few years are Payhumax.com and open--market.tv. The World Prelaunch 2011 website claims the business was created by some of the lead marketers; however, it does not provide any names for reference. The site also claims to have a great compensation plan, but, once again, does not provide any details. The business is scheduled to launch in April, 2011.

What are the products WP 2011 will provide? Good question. So far in my research, I have not been able to determine what products they will be selling. If you go to the WP 2011 website and view the video that is supposed to tell you what World Prelaunch 2011 is, you get a lesson on three types of ways to make money, one of them being network marketing. The only information specific to WP 2011 on the video is that it will be one of the next top leading network marketing companies in the world. If you go to JR Venture's website, no further information is provided on World Prelaunch and the link on the site just brings you back to the video on the WP 2011 website.

At this point, you can join for free. Unfortunately, no further information is available at this point even after you join. You'll receive an email with a referral link to send to all your friends and will be asked to open a Facebook account so you could broadcast the WP 2011 referral link. The email also asks you to join their free conference calls at least once a week to get more information, but there is no phone number, date or time provided.

There are many people blindly promoting this business online; however, further research and due diligence is highly recommended before jumping onto this opportunity.

Choosing the Right JV Brokers for Affiliate Marketing Ventures   Successful Product Launching   

The Best Membership Site Software To Serve Up Your Digital Downloads

I honestly believe that the best software combination to take orders using a membership and to use that to serve up digital videos, audios and reports, is to use a combination of WordPress, WishList Member and WP Drip. Use WordPress to set up the content, WishList Member to take payments and WP Drip to drip that content.

Although there are a million different choices you can make when it comes to the membership software to use, your membership should be based around WordPress. The reason for this is that it has been around for years and is the best content management system. They make it easy for you to add articles and blog posts, to embed videos, there are forums for WordPress, it's easy for others to leave comments, interact and even to have many people on staff, and have multiple users login and post content of their own.

WordPress is also very simple, it's constantly updated and it's easy for anyone to use. You use WordPress to post your content but, you need to protect your content and you need the ability to allow people to pay you money to get access to that private members area. That's why I think you should use the WishList Member plug in on top of WordPress. This plug in isn't free but if you just make a few sales in your membership site, it has already paid for itself.

With WishList Member you create a membership level, you choose which posts and pages within your membership to protect from the outside world, and which of those posts and pages that new membership level has access to. Finally, you also set up a payment button so that someone can pay you money and then get access to a specific membership level, and in turn get access to your membership site.

If you have lots of monthly content or you simply want to drip out bonuses, even if someone only pays you once or a handful of times, you should use the WP Drip plug in which will drip out your content and your posts based on how far apart you've posted them. That means that if you add content to your site spaced a day, or a week, or a month apart, someone will join and they will see just the first day. The longer they are in your membership site the more content they see.

When you set up your membership site use WordPress to deliver the content, WishList Member to protect that content and WP Drip to gradually drip out that content.

Choosing the Right JV Brokers for Affiliate Marketing Ventures   Successful Product Launching   

A 3 Step Guide To Launching A Product

Launching a product can be somewhat daunting, especially if you have never done it before. First, you have to create something of use, then you have to be able to process payments, third, you really are going to need to be able to find your audience. Its a long procedure, and can at times take many months, even years to get it perfect. Hopefully this three step process will make some kind of sense to you today, and help you off on your feet.

What Does Your Audience Want To Know?

Sure, you know lots of stuff, but it is not as simple as just documenting how to do something that you know how to do well. It is a matter of knowing what your market wants, then documenting how to do what they want to know.

This is where most products fall flat, but thankfully, there are a few simple ways that you can query your followers. If you have followers on Twitter or Facebook, you can simply ask them yourself. If you have a mailing list, then you can create a free survey with Survey Monkey, and simply ask them what their pains and desires are. You can even go so far as to research your markets forums, and note down the common questions. This will get you off on the right foot.

How To Deliver The Product

You are going to need three things. First, you are going to need a sales letter, so that you can convert people into buyers. Second, you will need a payment system, so that people can actually pay for the course. Third, you will need a membership backend so that you can deliver the content.

When launching a product, you will need a salesletter, which you can create manually using HTML, or you can order a template from a well known template directories such as Theme Forest. You can also use sales letter themes such as OptimizePress, which work with software such as WordPress.

Your Payment system will generally be taken care of by services such as PayPal, or even Google Checkout. For further flexibility, you can also use your own merchant account, so that you can process Credit Card payments, but that will need to be arranged by the bank, and by a third party integration service such as 1shopping cart, eJunkie, or Nanacast.

A membership backend can also be created using services such as Nanacast, Wishlist Member, or even OptimizePress in combination with the prior mentioned. Each can be integrated with PayPal and other merchant accounts.

Finding Your Audience

This is where things can get a little tricky. Everyone by now should have at least some followers on Twitter and Facebook, plus a few subscribers to your blog, but with this kind of exposure, you are only just starting to scrape the surface.

Consider other people within your niche who may be able to profit from promoting your product as an affiliate, and develop a relationship with these people well before the product has launched, or has even been made public. This is commonly referred to as being "A Joint Venture", and can result in a massive increase in sales, as long as you develop a solid relationship, and so long as the person is in a targeted niche relative to who you want to target your product to.

When it comes to launching a product, I am only just scraping the surface with this one today, but I have provided some gold nuggets in there for you. The key point, above all else, is to make sure that your product is targeted to your audience. If it is not, then you can see a wide variety of repercussions. Refund rates, bad reputation, and more. So, before you go too far, consider whether or not your product solves a problem, makes light work of a hard task, and is just as high quality as possible. It will be a reflection on you, and you should treat it accordingly.

Choosing the Right JV Brokers for Affiliate Marketing Ventures   Successful Product Launching